Bio

For you . . .

Most recently, I’ve been interested in writing and strategizing for content that builds trust. Writing content that builds trust accommodates the hierarchy of human needs: belongingness and love needs, safety needs, esteem needs, and self-actualizing needs. And to the extent that I am able, I create content to help others increasingly feel a sense of belonging with a company they love.  

A shortlist of professional qualifications:

• Survey writing and experimentation

• Communication research

• Content strategy

• Copyediting

• Copywriting

• Marketing

• Content design

• Presentations

• Strategic content critique

But, I prioritize writing clear, useful, and understandable content first.